Why do you need a lead magnet? The short answer, it gets your business valuable email addresses.
The long answer? A lead magnet is a valuable piece of content that your audience can download and read. It offers an incentive in exchange for their email address or other contact information.
When you have a customer’s email in your database, you can automate and nurture them throughout their journey and eventually convert them to a sale.
A lead magnet should be informative and bring knowledge to a customer; after all, they’re giving you their valuable email address, so you should return the favour.
You can create digital lead magnets in many forms, such as:
- Whitepaper
- Ebook
- Report
- Video Series
At 10X Marketing, we use our design and copy team to provide you with a lead magnet that will either educate, entertain or emote your audience, giving them the best reading experience possible. We can also design a landing page with a lead capture form which follows into an email lead nurturing sequence to turn your download into a lead. All of this can be automated and connected, so once you press “active”, it will run it all for you without you needing to make any manual intervention.
10X Lead Magnets
Content Repurposing Matrix
Want to get more out of your content? By downloading our free Content Repurposing Matrix, you’ll get a whole host of prompts and inspiration to breathe a new lease of life into your existing content.
6-Week Social Media Content Calendar
Looking for a way to better organise your upcoming social media posts? To help you achieve just that, we’ve created a free 6-week social media content calendar which you can download and start using instantly.
Persona Profile Template
The number of client personas you create will depend on the size and nature of your business. If you’re unsure, it’s best to start with a small number and you can build up from there at a later date if needed.
How effective is your lead generation?
To help you with this often overwhelming process, here at 10X Marketing we’ve created a 2-minute survey form which will ask you all about your current lead generation processes.